A family story

Famiglia Dal Bianco

Masottina and Ai Palazzi are the brands that belong to an extensive winemaking business created by Epifanio Dal Bianco (1946), whose work is now carried on by the family’s third generation.

Right from the start, Epifanio dictated the rules for future generations: control of the entire production chain, from the vineyard to the bottling plant, so as to guarantee constant quality and develop a corporate style. The continued purchase of new vineyards was always at the heart of Epifanio’s business project, carried on by the generations who followed in his footsteps, never renouncing the basic values of absolute quality, respect for the territory and the production of excellent wines.

Today the Dal Bianco family can count on almost 300 hectares. The vine planted area was built up particularly by the second generation, led by Adriano Dal Bianco, Epifanio’s first son, an oenologist who learned his profession at the Conegliano Wine School.

Thanks to Adriano and his brothers Valerio and Renzo a winegrowing group has been formed, comprising mainly two companies: Terre di Ogliano S.s. and Masottina S.p.A.

  • Terre di Ogliano is the agricultural business that includes the vineyards and pressing and vinification centre built in the first ten years of 2000. The most important features of the winery are that it is entirely underground and that it uses the gravity method for pressing and collecting the must.
  • Masottina S.p.A. is a company with head office at Castello Roganzuolo, which carries the name of the original brand, and manages all the activities of second fermentation, bottling, logistics and marketing. It comprises the family wine brands: Masottina, Ai Palazzi, Colle del Principe, Vallate, Monticella and San Pardo.

The third generation now deals with extending the vine planted area, with Adriano’s sons Filippo and Federico who have recently acquired other vineyards to give further impulse to the business by adding the value of eco-sustainable winemaking through a special new company, Santa Caterina s.s.

Adriano Dal Bianco is now chairman of Masottina S.p.A. and runs the company with his wife Franca and their two sons.

The Terre di Ogliano Azienda Agricola is run by brothers Adriano, Renzo and Valerio Dal Bianco.


The Dal Bianco family’s production and business philosophy is based on the values that determine the company’s genetic footprint:

  • the central role of the family seen as the resources that will develop the business. Work is experienced first-hand to observe a single vision: love for the land, a desire to protect it and the ability to reveal its value every day
  • continuous investment in extending the vine-planted area, as well as valorising the land and the territories surrounding it
  • maintenance of constant quality, made possible only by controlling the entire supply chain: from the vineyard to the bottling plant, and by seeking out the best technologies (grapes transported at controlled temperature, gravity method winemaking, and bottling plant with controls at every stage)
  • valorisation of the territory and environmental friendliness, implemented by investing and believing in the potential of a terroir to be discovered, promoted and respected. Celebrating our ties with the territory underpins the creation of lines dedicated to the outstanding places we wish to honour.
  • sustainable management. The Dal Bianco family believes that sustainability is the best way to transmit to new generations a business and a territory not impoverished and exploited but full of natural and human resources. A healthy, respectful approach to the environment, in the best agricultural tradition, together with research and technology, provide the essential support for proper management of the winery. A good example is Terre di Ogliano, a low carbon footprint pressing and vinification centre, where we are working on energy savings of CO2 and most of the energy we need is produced by photovoltaic panels. An underground winery also saves considerable energy, due to the natural underground temperature. In addition to all this, the environment is also safeguarded by totally regenerating and purifying waste waters, heating the winery using the branches from pruned vines, and fertilising the soil with some of the marc. However, sustainability also means work ethics and the economic sustainability of production.

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